Best Betting Sites 2025

A trusted name in online betting has established itself as a reliable bookmaker. We’re now focusing on helping you find the best online betting sites. We know EXACTLY what makes a great sportsbook and have put together a comprehensive list of the best betting sites.

Our Mission

Having spent many years as a successful sportsbook, we know exactly what punters want from an online betting site. We’ve put together a comprehensive comparison site that ranks each of the top online betting sites.

We’ve put our vast experience to good use and now endeavor to make your life significantly easier by highlighting the highest-rated online bookmakers.

We review each sports betting site, focusing on important aspects such as odds, markets, sports coverage, and key betting features.

We recommend the best licensed and regulated sites to help you get the maximum enjoyment from your chosen online betting platforms.

Top Betting Site Features

Using our vast experience and knowledge of the industry, we know which features are so-called ‘crowd pleasers’, and have received plenty of feedback during our time as an online sportsbook, we know exactly what UK punters are looking for. As a result, we’ve put together a comprehensive list of the standout features which rank as the most important.

  • Live Betting – Live betting is offered by all of our recommended online betting sites and it gives you the chance to wager on events that are currently underway. Some UK betting sites will have a wider selection than others, whereas some operators will also offer live streaming to sit alongside the latest odds. Additional markets focusing on which team will score the next goal, who will register the next touchdown, or how many runs will be scored by an incoming batsman are exclusively available when betting in-play.
  • Live Streaming – Live streaming is a fantastic addition to any betting site and allows punters to watch a variety of live events from around the world. This enhances the in-play betting experience and offers a far more reliable way of following the momentum of an event without relying on statistics. It is offered by a large number of bookmakers including SportingBet and Fitzdares, and each online betting site will have its own live-streaming schedule listed on its site.
  • Cash Out – How many times have you been in a winning position only to see your accumulator ruined by a last-minute winner?! Cash Out takes the stress out of this situation and allows you to accept part or all of your winnings even if some of your events are yet to be concluded.
  • Bet Builder – If you’re settling down to watch a game live on TV, you’ll probably want to keep interested throughout the contest. Bet Builders provide the perfect opportunity to add multiple selections to your bet and potentially win significant returns for a small outlay. It’s incredibly simple to add selections to your betting slip with the likes of 10bet and Coral all offering you the chance to create your own bet.
  • Acca Insurance – Many online betting sites have introduced Acca Insurance in recent years. This is the ideal feature for fans of betting on accumulators or multiples as it offers a metaphorical safety blanket if your bet happens to be scuppered by a single selection. If you have placed a six-fold accumulator and one of your legs fails to win, Acca Insurance will reimburse your stake. This helps to alleviate the frustration of missing out on a payout by a single selection.
  • Spread Betting – This is an exciting alternative to traditional sportsbook betting and allows punters to ‘sell’ or ‘buy’ events within a specified sports market. This may include goals, corners, cards and it tends to reward punters who are confident of their own judgement and expertise. Experienced spread betting punters tend to look for uncertain favourites by selling them. This is the equivalent of laying on a betting exchange and predicting that a horse, player or team will fail to win despite the relatively short odds. Spread betting is also available on in-play markets as well as pre-match odds.

Betting Sites: Markets, Betting Types & Odds

With plenty of betting companies to choose from, punters are spoiled for choice. The best sports betting sites offer a wide range of markets, diverse bet types, and competitive odds. Let’s take a closer look at what that means.

Markets & Betting Types

Every bookmaker publishes odds on major events, but the top betting sites go the extra mile by offering an extensive selection of markets.

Some platforms take it even further, covering niche sports and unique betting opportunities you won’t find elsewhere.

When choosing a betting site, ensure it provides a broad range of markets and bet types for the sports you enjoy wagering on.

In a highly competitive industry, you don’t have to settle for second best. More options mean a better betting experience.

Odds & Payout Percentage

One of the smartest ways to approach betting is to treat it like a business—meaning you should always look for the best value.

Choosing a site that consistently offers the best odds can significantly impact your potential returns.

For example, if Manchester United is priced at 20/1 to win the Premier League on one site and 25/1 on another, a £10 bet at the lower odds would mean a £50 reduction in potential winnings.

With that in mind, it pays to shop around for the best odds and payout percentages to maximize your returns.

Bonuses and Promotions

Betting offers and promotions are vitally important and with 15 years in the industry, we know just how crucial it is to ensure that punters feel appreciated and valued. The best way of doing this is to offer regular bonuses and incentives and there are multiple ways of rewarding both new and existing players.

Welcome Bonus

Welcome bonuses are a great way of getting started and they allow punters to become acclimatized to their chosen online betting site. They can take a variety of forms and there are a number of ways in which those who sign-up for an account can benefit. Betting sites will often give you a percentage (typically 50% or 100%) of your first deposit However, others such as Bwin and Rhino Bet will offer you money back as a free bet if your first wager is unsuccessful. At Mansion Bet, we know the importance of a good sign-up bonus and this can play a significant role in the decision-making process when it comes to choosing a betting site.

Promotions

As a betting site with plenty of experience in the industry, we know just how much punters enjoy receiving free bets, free spins and additional returns on their accumulators. It’s important to pick a bookmaker which offers regular promotions and that is something that we have taken into consideration. You may be given the chance to place a free bet on a big sporter event or match, get spins on casino games, or get enhanced odds on certain spectacles.

Enhanced Odds

Many online betting sites use enhanced odds to attract punters to their site. Enhanced odds significantly boost the returns by offering an inflated price on a particular selection or a group of bets. These are often reserved for televised matches or tournaments, however, some online betting sites will offer a selection of enhanced odds on a large group of matches. Some examples include: Rory McIlroy to Win the AT&T Tournament Was 10/1 Now 12/1 or Jack Grealish and Erling Haaland Both To Score in 90 Minutes Was 6/1 Now 9/1.

Free Bets

Some betting sites UK will give away free to existing customers and these will be added to your account once your qualifying bet has settled. Some betting sites in UK such as Virgin Bet regularly reward their players with free bets, simply for betting on a regular basis.

Boosted Multiples

Also known as Acca Boosts, this type of offer gives you an enhanced return on multiple bets. For example, some sites boost your winnings by a pre-determined percentage if your accumulator is successful.

Best Odds Guaranteed

Many leading betting sites offer the best odds guaranteed on UK & Irish racing. This means if you place a bet and the starting price is greater than the odds you took, you will be paid out at a higher rate.

Matched Deposit

A matched deposit is one of the most common forms of welcome bonus and has proven extremely popular with UK punters. After signing up for an account, the betting site will match your initial deposit. For example, if you deposit £20, the betting site will place a further £20 into your account once you’ve met the qualifying criteria. A matched deposit is likely to be capped – for example 100% deposit bonus up to £50. In this example, if you deposited £60, you would still only receive £50 of bonus money. Matched deposits are a great way of getting started.

Deposit Bonus

A deposit bonus is similar to a matched deposit, however, the value of the bonus is pre-determined by the betting site. Regardless of whether you opt to deposit £10 or £100, you will still receive the same amount of bonus funds. For example, an online operator may have this welcome offer: Sign Up and Get a £20 Free Bet. In this example, every new player will receive £20 of free bets and the value of your initial deposit becomes irrelevant. Similar to a matched deposit, these will provide punters with a great platform to begin placing bets as well as giving you the chance to sample the sportsbook.

Bet X and Get X

Many of the best UK betting sites reward punters who regularly place bets. Although this particular offer may coincide with signing up for an account, it is also frequently available to existing players and may be deployed to coincide with the start of a major tournament or competition. For example: Bet £5 on the First Round Leader Market and Get a £5 Free Bet on the Golf or Bet £10 on the Ante-Post Premier League Markets and Get a Free £5 Bet to Use on the Opening Weekend of Fixtures. These are a great way to get punters excited about the prospect of placing a bet and the free bets will be paid out regardless of whether your initial wager is a winning one. Here, there is the potential to win your initial bet as well as receive an extra £5 of free credit.